Focus:
There have been notable developments across the EMEA region babycare sector in 2020, suggesting that the immediate future of these products will fall mainly into green themes, and value-consciousness.
Consumers across the globe are purchasing less make-up due to a lack of social events amid the Covid-19 pandemic.
For several years, the adoption of social media and a move towards digitalisation have had a strong influence on the beauty business.
The global beauty industry has suffered significantly amidst the ongoing Covid-19 pandemic and its future remains fragile
Coronavirus has changed consumers lives in many unimaginable ways. As lockdown restrictions are eased in most of the countries and new government guidelines are put in place, more people are...
Skin health has long been the focus of personal care brands and it is generally believed that what is good for your skin will also be good for your scalp....
Unilever’s hygienic soap brand, Lifebuoy, is receiving a cash injection from the manufacturer to help boost sales, educate consumers and take advantage of new behaviour around handwashing in the UK....
Covid-19 has changed the face of numerous industries globally and the cosmetics industry is no exception, presenting new challenges and opportunities for brands. While the once-booming cosmetics industry has fared...
With many months spent in restricted company due to quarantining, a perfect opportunity has arisen for men to either continue experimenting with make-up designed for their specific needs or to...
With a big shake-up resulting from Covid-19, big players will be looking to partner with small, newer brands off the back of Covid-19 to keep their consumer base up. Brands...
