Every business has different goals, customers and hurdles. Bespoke SEO strategy is an essential step to ensuring your SEO success. To understand how we can help your business we need to understand how you operate. We assess your current marketing activities, place of business, customer pathways, target audience, competitors and much more to establish the most effective strategy for your business.

The technical structure of your website plays a huge part in how likely Google is to display it in search results. Before we start to create new content we always ensure that all of your website’s integral functionality is working correctly. This includes ensuring your site can be crawled by search engines, is viewable on all devices, loads in an appropriate time, do not have broken links and many more factors.

Google uses hundreds of factors to measure your site’s quality and relevancy to specific search terms on Google. On-page SEO will ensure that all of your site pages and posts are correctly curated to be displayed in search results. Headings, images, tables, videos, maps and more are all optimised for search engines. We then add structured data (code that explains to bots and crawlers exactly what each page displays) to all your pages.

Watch your business grow each month. Just like all elements of digital marketing, SEO requires KPI’s and strict data monitoring to ensure its effectiveness. We provide monthly reports for all of our SEO clients detailing traffic, behaviour on site, conversions links and keyword positioning. Organic WP has a goal to enable small to medium size businesses to carry out integral SEO activities without the need to break the bank.

Great SEO needs great research. Using state of the art industry tools we assess high volume/ low competition keywords relating to your products and services. We then create pages and on your site to match search queries and drive relevant traffic to your website.

Local customers are the backbone of most businesses and it’s essential that your business and services appear in local search. We use several tools to leverage effective exposure in your local market, creating the customers your business wants and needs.

Improving and optimising your website with the goal of increasing relevant traffic and brand exposure in turn increasing the use of your products and services.

In an ideal world all businesses should be working on their SEO consistently, but there are some integral building blocks that need to be put in place on all websites. 

There are so many factors involved in SEO that it really is impossible to quantify how long any particular goal will take. SEO is a long game with fruitful returns.

High level SEO requires years of knowledge and experience but with a short amount of training you can start making instant changes to your site to increase your businesses online exposure.