
Coty’s nailcare brand OPI Products has appointed celebrity nail artist Tom Bachik as its brand ambassador.
In the new role, Bachik is set to create new nail designs, work on product development, and educate nail technicians.
Bachik has more than 20 years' experience and has worked with celebrities such as Jennifer Lopez, Selena Gomez, Kendall Jenner, Kim Kardashian, Heidi Klum, and Victoria Beckham.
OPI Products co-founder and brand ambassador Suzi Weiss-Fischmann said: "Tom's work and clientele speak for themselves.
“He has an unbelievable roster of Tinseltown's hottest singers and actresses, and he clearly loves color and uses it in creative, fashionable, and impactful ways that make his creations stand out."
The brand is part of Coty’s professional beauty division, which also includes other hair and nail brands such as Wella Professionals, Sebastian Professional, and ghd.
OPI offers its products in more than 100 countries through authorised professional beauty outlets and retail stores. The brand’s product portfolio consists of a range of nail colours, treatments, lacquers, finishing products, lotions, manicure/pedicure offerings, files, tools, gels, and acrylics.
Image: OPI's newest brand ambassador, celebrity manicurist Tom Bachik. Photo: courtesy of PRNewsfoto/OPI Products.